simple pin media resource library
There’s a ton of information on Pinterest and Pinterest marketing resources floating around the web. Some good, some not so good. What you’re looking for is information that helps you grow your business using Pinterest in a way that doesn’t make you feel overwhelmed.
That’s what we aim to do here at Simple Pin Media. We break down Pinterest marketing for you in simple, easy steps so you can tackle one element at a time without going down a crazy rabbit trail and getting lost. No one has time for that!
On this Pinterest resources page, we’ll share with you some of our most favorite tools, tips, articles and tutorials that we have used personally. These are the tools we’ve used here at Simple Pin or with our clients.
We’ve worked with over 600 Pinterest accounts and know that you need tools that make Pinterest marketing fold seamlessly into your daily workflow.
We share a lot of resources, tools, and tips on this page, so be sure to scroll all the way to the bottom. However, if you’re looking for a specific category or type of business, here are a few quick links for you. Click on a button below to jump to the corresponding section on this page:
simple pin weekly newsletter
Every Wednesday at 5 AM EST, we send out a Pinterest marketing newsletter. No fluff, just the facts. We cover what’s trending, what’s new on the platform, share links to tools and resources we recommend, and more. Sign up for the Pinterest Made Simple newsletter here!
simple pin podcast
Released every Tuesday night at 8 PM, the podcast features everything from business growth to entrepreneurship to Pinterest ads to email marketing. All through the lens of using Pinterest to grow your business. Over 280 episodes for your listening pleasure! Subscribe here!
SIMPLE PIN YOUTUBE CHANNEL
Check out a new video each week covering all the essential Pinterest marketing topics and so much more! From interviews, beginner tips, and helpful tutorials, to platform updates, e-comm insights, and niche specific how-to’s. Subscribe to the channel here!
SPM INSIDERS
Consider this your backstage pass to Pinterest marketing news. For only $9 a month, get insider access to the new resources, Kate’s take on the latest platform updates and articles, as well as exclusive monthly Q&As to get real insights on all your burning questions. Join us today!
This page contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you. Click here to read my full disclosure policy.
resources for pinterest marketing beginners
Before you dive headfirst into listening to Simple Pin podcasts or reading blog posts, let us guide you down the path that’s best for just starting out on Pinterest.
FREE TOOLS TO GET YOU STARTED
We have a video series created to guide you through what steps to take from opening up your account all the way through to creating your first board and optimizing your profile. It’s intentionally designed to help you not feel overwhelmed. We promise all the Pinterest puzzle pieces will fall into place easily and we’ll be by your side through the whole process. START HERE FIRST!
HELPFUL PRODUCTS TO GUIDE YOUR STRATEGY
Once you’ve completed the beginner email series, our Pinterest Marketing Blueprint Mini-Course is an excellent next step. Learn the basics of Pinterest marketing with these easy-to-follow video training lessons, covering everything from finding and using the right keywords on Pinterest to developing a simple marketing strategy.
Whether you’re starting from scratch, or looking to clean up an existing profile, our Pinterest Profile Clean-Up or Build Guide will give you the steps you need to create a beautiful, functioning profile that will not only WOW your audience but aid in search & discovery on Pinterest.
As you begin pinning and fine tuning your strategy, understanding the numbers behind your account is key. Enter Pinterest Analytics Made Easy – this 3-part video training and PDF guide makes reading the metrics approachable so you can track performance and drive real results with ease.
Find all of the latest Pinterest marketing products in the Simple Pin Shop.
TOOLS TO KEEP YOU ORGANIZED & READY FOR GROWTH
Tailwind – One of our favorite scheduling tools. Easy to use, great analytics, tracking, and smart scheduling. Add just one or multiple accounts. This makes remembering to pin daily super simple and one less thing to think about.
MiloTree – What’s the one thing every new person wants on Pinterest? Followers! This handy tool is installed on your website and prompts all your visitors to follow you on Pinterest. We’ve been using it now for several years.
Hubbub – An essential resource for optimizing your WordPress site for Pinterest. With this tool you can add a “Pin it” button that hovers over images for visitors to easily save the post, hide multiple Pin images that can be saved for each page, and set custom titles / descriptions that will save alongside them.
next level Pinterest Marketing resources
You’re past setting up and optimizing your profile and website. Most likely you have a good understanding of how the platform works and you’re often left asking, “am I doing this right?”. Here’s some of the routes to take next:
design pins that stop the scroll
This is an excellent time to work on your Pinterest images. What you created, in the beginning, is probably not your favorite and maybe even cringe-worthy. It’s time to dial in your brand awareness through eye-catching designs and engaging messaging.
To make image creation even easier, we’ve also created Pinterest templates for Canva. Choose from five different niches and business types, plus an optional add-on for an Idea Pin template. Be sure to check them out!
Get an in-depth teaching on how to successfully create images that will encourage the Pinner to stop, pause, and choose to click through to your website. Our Pinterest Images Workshop was strategically curated with our expert advice and proven tactics to teach you how to design Pins that get the outbound clicks you have been waiting for!
Not the creative type…or maybe you just don’t have the time? We’ve got you covered! Check out our image design services and let us take Pin design of your to-do list, so you can focus on growing your business. Take a look at our portfolio to get a sneak peek at the designs our creative team has recently collaborated on.
Master product selling on the platform
If you sell any type of product, digital or physical, you NEED to be utilizing all that Pinterest has to offer.
For those newer to selling on Pinterest, check out our free e-commerce email training to get you started. From there, check out our Pinterest e-commerce product collection in the Simple Pin Shop.
To take it to the next level and truly convert your Pinterest traffic – have the Simple Pin team audit your Pinterest profile and account and give you personalized recommendations and a short action plan. You can even book an e-commerce strategy call to get 1-on-1 guidance from one of our experts on product selling.
And for high level strategy development with hands-on help through every step of the process, check out our Simple Pin Accelerator package and book a free discovery call!
Use Pinterest ads to grow your business
Pinterest advertising is a great way to take your Pinterest efforts to the next level! Pinterest paid advertising allows you to use what we love about Pinterest, (Visuals+Search), and target your perfect audience more specifically. If you have a proven product/offer, and your ideal audience is on Pinterest – it’s probably time to start advertising!
If you’re looking for strategy guidance, have tried ads in the past, or just need some feedback and targeted help – book a one-hour consult call with our Pinterest Ads experts. We’ll dive deep with you in your advertising campaigns, give actionable tips and advice and offer tons of suggestions.
If you’re not sure what you need or are possibly looking to hand off the management of your ads campaigns, we’d love to chat with you! Schedule a free discovery call with our Pinterest Ads team. If ads management isn’t right for you, we can point you in the right direction.
LET THE PROS HANDLE YOUR Pinterest MARKETING
Maybe you prefer to outsource your Pinterest marketing instead of figuring it out yourself. We completely understand and we’re here to help! Here’s a look at some of the services we offer:
Monthly Management
Pinterest Accelerator
Ads Management
Pin Design
Account Clean-Up & Build
Pinterest Audit
Inner Circle
If you aren’t sure what you need, book a free discovery call with one of our specialists and they can help point you in the right direction and answer your questions!
helpful resources directly from pinterest
The Pinterest Help Center has a collection of business tips and tutorials for those just starting out. However, sometimes they don’t expand to give the step-by-step that you need to implement right away, so we’re also sharing any helpful podcasts we have on those same topics:
Convert to a Business Account [from Pinterest]
How to Claim your Website on Pinterest [from Pinterest]
Converting a Personal Pinterest Account into a Business Account [from SPM]
Create a Pinterest Business Account From Scratch [from SPM]
How to Create Rich Pins [from Pinterest]
Complete Guide to Rich Pins [from SPM]
Should You Use Rich Pins? [from SPM]
Creative Best Practices [from Pinterest]
Back to Basics: Pinterest Images [from SPM]
How to A/B test Pinterest Images
Troubleshooting Your Pin Images
Browse Pinterest Trends [from Pinterest]
How to Create Content from Pinterest Trends Tool [from SPM]
Connecting Your Retail Catalog [from Pinterest]
How to Set Up Pinterest Catalogs [from SPM]
Recommended Courses
We take seriously the courses we suggest for purchase because we value your business-building time. We’ve peeked inside these schools/courses to verify that the content is solid. We’ve met with the owners and have worked with them personally to confirm they are helping teachers.
Food Blogger Pro – Our CEO and founder, Kate, works directly with Food Blogger Pro as an expert in their community. This is specifically designed for food bloggers both new and advanced. The information within this membership site is extensive but laid out well so you’re not overwhelmed. Yearly or quarterly membership payment options available.
Kit Live and On-Demand Workshops – ConvertKit runs multiple live webinars and some evergreen workshops all around email marketing, list growth, making more sales, bringing in more traffic, sales funnels, and more. At least at the time of writing this post, they are all free to watch!
Digital Shop Experience by Monica Froese – If you’re a digital product seller looking to build + optimize your shop – this is the course for you! Learn how to streamline your e-commerce shop through reliable strategies for digital creators.
Plug-and-Play UTM Tracking System – If you’re looking for deeper tracking on your Pins and performance, UTMs are the way to go. This system provides a step-by-step guidance on the tool plus a UTM builder to help you easily track every click.
OTHER Business Management Tools
Growing a social media management company takes time and the right tools that don’t take up all that time. Here are a few more integral tools that we use to grow Simple Pin:
Kit – We use this for our Simple Pin email list but also created a special email list for our clients so we can quickly email them updates or changes we’re making.
Shopify – An excellent option for creating an online store! Backed with effective tools for finding customers, driving sales, and managing daily tasks. Sign up now for a 3-day free trial, and you’ll receive 3 months of Shopify for only $1 per month (on select plans).
Thrivecart – Thrivecart is the program we used to sell our products before we opened our Shopify store. Now we use it to run our recurring membership payments through, and we love it. It’s super user-friendly, easy to navigate, and a great option if you’re newer to selling products. You can either link to your checkout page in Thrivecart (from your website), or create landing/checkout pages directly in Thrivecart!
Lulu Printing – This is the print-on-demand platform we use for our printed planner and we swear by it! No matter the quantity, Lulu will help you minimize inventory, streamline logistics, and maximize profits on every book sold.
Feel free to bookmark this page as we’re constantly updating it! We love sharing our favorite recommendations and marketing tools.
