Search Results for: trends

Is Pinterest social media? Can I just use Instagram instead? What does Pinterest offer that other social media sites don’t? This is a question I’ve received a lot recently. I’ve had people ask me to talk about this so that they can share it with their business friends who don’t use Pinterest because they view…

Realtors — this one’s for you! See how this super smart agent uses Pinterest for real estate. It’s opened up SO many opportunities for her business and helped her to stand out above the crowd! Do you want to know how to have amazing results on Pinterest? Don’t we all? Well, stay tuned because today…

Are you trying to figure out how to work your Pinterest marketing during a crisis? To be honest, this is not a topic I ever imagined myself talking about. During times of uncertainty, it can be really hard to think clearly and create a plan that is different than what you had planned before. It…

Pinterest now favors “fresh content” — but what exactly does that mean? We’re breaking down what exactly constitutes a fresh pin on Pinterest, as well as how you should be modifying your Pinterest strategy based on this definition. I’m sure you’ve heard the news by now that Pinterest is focusing on fresh content on the…

Today we’re going to be talking specifically to those of you who sell digital products online (or plan to in the future). There are two business metrics that you MUST pay attention to in order to succeed as a digital product seller — email list growth and conversions. My guest gives us a great formula…

In today’s episode, we are talking about something that has been such a huge topic of conversation: creating Pinterest video pins. We’re diving into how to create them, how to get views and clicks, and current best practices. Ready to dive in? At SPM, we’ve been working behind-the-scenes for a couple of months on a…

You’re getting traffic from Pinterest – what do you do next? Is product creation the next step for your business? Is this a good way for you to monetize your site? Today, I’m talking with my friend Barbara Hobart about creating your own private-label products. Barbara really demystified the product creation process for me. In…

Today we are going to be talking about how much Pinterest growth is reasonable to expect. We’ll be diving into some SPM client case studies across different niches to give you an idea of typical growth patterns and rates. If you’re new to Pinterest marketing, being curious about growth is common before you invest in…

In today’s episode, I’m chatting with Lena Gott about leveraging Pinterest SEO and Google SEO to increase traffic to your site. If you’re new to Pinterest and Google, don’t worry. This episode will give you a general idea of what SEO and keywording are. This is how people find you and your products. Lena is…

Why and when should I hire Pinterest account manager? This is a question we hear quite often in our discovery calls. In fact, it is probably the #1 question we hear. People just aren’t sure why they would want to hire out their Pinterest management. Even if they want to, they aren’t sure when is…